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Google Keyword Advertising A Waste Of Money, Says eBay Report

Google Keyword Advertising A Waste Of Money, Says eBay Report

Businesses may be wasting billions of pounds a year buying up keyword advertising on search engines such as Google, a new report by auction website eBay has claimed. The study disclosed that most of the money spent buying up search terms was a waste of time and had little effect on sales. “Results show that […]

How Can a Business connect its Online and Offline Customers?

How Can a Business connect its Online and Offline Customers?

In the business world of today, it is not unusual for a business to get struck in the middle while creating equilibrium between its online and offline customers. This is because a business cannot explore new opportunities by staying offline as more and more customers are going online. On the other hand, there are some […]

Major Issues In Electronic Commerce

Major Issues In Electronic Commerce

User privacy has been a paramount concern on both sides of the transaction from the earliest days of electronic commerce. While the buyers are hesitant about sharing their personal and financial data on ecommerce sites, online sellers are scared of violating regulations and facing wrath of law enforcement agencies that could result in heavy fines […]

Toshiba To Enter U.S. Market

Toshiba To Enter U.S. Market

On Monday, Toshiba Corp of Japan said it is planning to enter the smart home energy market in the United States at the end of this year. The company expects to generate 10 billion yen ($129.68 million) in revenue by the fiscal year ending March, 2016. The company will use Swiss-based Landis+Gyr that it bought […]

Swiss Central Bank chief quits

Swiss Central Bank chief quits

On Monday, Swiss National Bank Chairman Philipp Hildebrand resigned with immediate effect. Hildebrand remarked he could not prove he had been unaware of a currency trade made by his wife and wanted to protect the integrity of the central bank by moving out. Hildebrand’s wife Kashya, a former hedge fund trader, bought 400,000 Swiss francs […]

Deutsche Boerse and NYSE extend merger deadline

Deutsche Boerse and NYSE extend merger deadline

Deadline for completion of the planned merger of Deutsche Boerse and NYSE Euronext has been extended to March 31 next year as they seek to convince European regulators to back the $9 billion deal. The Securities and Exchange Commission was told by the exchanges that they were exercising their right to extend the initial termination […]

World Of HR Software Business Saw A New Entry

World Of HR Software Business Saw A New Entry

In a new move, Salesforce.com Inc is entering the business of selling human resources software. This move would raise the stakes in its battle to woo customers away from bigger rivals SAP AG and Oracle Corp. On Thursday, the provider of web-based software for managing sales, customer service, and marketing said it has agreed to […]

Rupee slips on weak euro and shares

Rupee slips on weak euro and shares

Dragged by losses in the euro, most Asian currencies, and local shares, the Indian Rupee (INR) weakened on Monday. This was after renewed fears of recession in the United States and sustained worries about the euro zone debt crisis prompted investors to sell riskier assets. The partially convertible rupee was at 45.92/93 to a dollar, […]

Corporate America Calls for Bilateral Investment Treaty With India

Corporate America Calls for Bilateral Investment Treaty With India

Policymakers were urged by Corporate America to enter into a bilateral investment treaty with India. America Inc feels that this would be the next key step after the civil nuclear deal to strengthen and deepen trade and business ties between the two largest democracies of the world. From in.news.yahoo.com: The USIBC announced it will take […]

Indian economy grew at buoyant pace

Indian economy grew at buoyant pace

The Indian economy grew at a buoyant pace at 8.5 percent that was in line with the market expectations. However, the Q4 GDP numbers were below estimates at 7.8 percent. Manufacturing in Q4 grew at 5.5% vs 16.3% YoY. Q4 agricultural sector grew by 7.5% vs 0.7% YoY. Mining sector grew at 1.7% vs 8.9% […]